Small Business – Social Commerce

Social Media – Addoway adds Klout

Addoway is an online marketplace that helps you buy with your friends and merchants you can trust.

Addoway mission is to guide you to the most trustworthy shopping experience imaginable. Through complete integration with Facebook’s Social Graph, they recommend merchants your friends have purchased from in the past and merchants that your friends know personally. And by accessing a seller’s reputation, credibility and influence scores, they offer an inside look into the seller before you buy. Making this information readily available, they are able to reduce the anxieties associated with marketplace shopping and allow you to make more confident buying decisions.

Link Addoway Profile to your Klout Score

Anyone who is active online has a Klout Score. Addoway gave sellers the option to add Klout Scores in April of this year. Addoway believed Klout was an important component of trust and would help improve confidence in their network. They found “sellers that display their Klout score on Addoway are 5 times more likely to make a sale than sellers that don’t.”

Linking your Klout Score brings your Social Influence to Addoway.

Klout is paving the way in gauging online influence, and Addoway is proud to be the first to offer Klout as a means to create even more trust between buyers and sellers.

You should edit your Privacy Settings to allow visitors to your ads and pages to see your Klout Score.

Selling on Addoway

Addoway brings together online shopping and social networking very well. Addoway helps you tap the power of social media, friend referrals and built-in marketing, inventory and order management tools to help you grow your online business.

It is extremely easy to set up an Addoway account and profile. There are no fees to list and sell items on Addoway.

With the integration of Facebook, Twitter, MySpace and LinkedIn, sellers are able to provide additional social and professional information about themselves to increase the level of trust between buyers and sellers. Addoway helps you discover merchants that your friends have bought from or know personally by integrating with Facebook.